{"id":954,"date":"2022-03-17T13:03:47","date_gmt":"2022-03-17T13:03:47","guid":{"rendered":"https:\/\/personal-music.com\/2022\/03\/17\/a-importancia-do-audiomarketing-nas-vendas\/"},"modified":"2022-09-23T07:54:43","modified_gmt":"2022-09-23T07:54:43","slug":"a-importancia-do-audiomarketing-nas-vendas","status":"publish","type":"post","link":"https:\/\/personal-music.com\/pt-pt\/2022\/03\/17\/a-importancia-do-audiomarketing-nas-vendas\/","title":{"rendered":"A import\u00e2ncia do audiomarketing nas vendas"},"content":{"rendered":"\n<p>O cliente permanece na loja:<\/p>\n\n<ul class=\"wp-block-list\"><li>M\u00fasica aleat\u00f3ria: +1,6%.<\/li><li>M\u00fasica seleccionada por Personal Music: +40%.<\/li><\/ul>\n\n<p>Para os nossos clientes, a PERSONAL MUSIC \u00e9 o departamento de audiomarketing de acompanhamento ao qual confiam a nossa experi\u00eancia na concep\u00e7\u00e3o do conceito musical para as suas lojas e neg\u00f3cios.<\/p>\n\n<p>Trazemos esta experi\u00eancia na concep\u00e7\u00e3o e implementa\u00e7\u00e3o do audiomarketing e do marketing sensorial com dados positivos para ajudar a aumentar as vendas sem esquecer a motiva\u00e7\u00e3o do pessoal.<\/p>\n\n<p>A m\u00fasica \u00e9 o factor n\u00famero um na melhoria do humor de um comprador na loja e tem um impacto positivo em 95% dos consumidores (98% no segmento dos 18-24 anos).<\/p>\n\n<p>A qualidade da m\u00fasica tocada \u00e9 um factor importante: seis em cada dez compradores avisam que desligam se as marcas fazem m\u00e1s escolhas, tais como tocar m\u00fasica desagrad\u00e1vel, inadequada ou m\u00fasica que \u00e9 tocada demasiado alto.<\/p>\n\n<p>Em Supermercados e Lojas de Departamento, quatro em cada dez compradores lembram-se de desfrutar de m\u00fasica enquanto fazem compras, seis em cada dez lembram-se de ouvir mensagens promocionais e um em cada cinco lembram-se de alterar a sua lista de compras como resultado destas mensagens.  <\/p>\n\n<p>72% dos compradores de moda lembram-se de apreciar m\u00fasica numa loja.<\/p>\n\n<p>No caso dos sectores de Est\u00e9tica e Beleza, um em cada dois clientes tem uma boa mem\u00f3ria da m\u00fasica tocada no interior do centro.<\/p>\n\n<p>Assim, mais de metade dos clientes lembram-se de ter ficado mais tempo num ponto de venda porque estavam a desfrutar do Fio Musical Personalizado PERSONAL MUSIC concebido.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O cliente permanece na loja: M\u00fasica aleat\u00f3ria: +1,6%. M\u00fasica seleccionada por Personal<a class=\"blog-post-excerpt-more\" href=\"https:\/\/personal-music.com\/pt-pt\/2022\/03\/17\/a-importancia-do-audiomarketing-nas-vendas\/\" rel=\"bookmark\"><i class=\"fa fa-angle-double-right\"><\/i><\/a><\/p>\n","protected":false},"author":2,"featured_media":909,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A import\u00e2ncia do audiomarketing nas vendas - Personal Music<\/title>\n<meta name=\"description\" content=\"A m\u00fasica \u00e9 o factor n\u00famero um para melhorar o humor de um comprador na loja e tem um impacto positivo em 95% dos consumidores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/personal-music.com\/pt-pt\/2022\/03\/17\/a-importancia-do-audiomarketing-nas-vendas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A import\u00e2ncia do audiomarketing nas vendas - 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